Instagram is testing yet another feature aimed at giving users an alternative to Finstas. This is called “Flipside” and allows you to create a secondary photo grid that only designated friends can see.
If this sounds familiar, it’s probably because Instagram makes it very easy for users to create posts for a more specific audience. The app added the ability for users to share grid posts in November (Stories for close friends have been around since 2018). It was recently tested for Stories, allowing users to create multiple lists to share with small groups. Of course, using this app…
Flipside provides another way to do essentially the same thing, although it’s a little more confusing. Users create a list of friends separate from their “close friends” to add to their “inside out”. You can then choose to post to your main girlfriend’s grid or to the “flipside” which you can access from your profile, but will only be visible to the aforementioned friends list. According to a screenshot shared in the thread, you’ll know if you have access to someone’s flipside when you see a lock icon on their grid. (As you can see video It’s running on a thread. )
Apparently, Instagram head Adam Mosseri also realizes that this is a bit redundant. “On the one hand, it feels good to create a clear space that feels more private,” he says. In a post on the thread. “On the other hand, it’s another way to reach a smaller audience in addition to secondary accounts and close friends.”
He added, “We don’t even know if we’re going to start it,” which may explain why the company has remained relatively quiet about the test. Flipside was first discovered in December, when it was an internal prototype. Tech Crunch. However, it is now starting to appear to real users. of Its In threads from the past day.
Initial reactions were mixed, with some enthusiastic about the update and others wondering why they needed to maintain yet another social media profile. Understandably, others seem confused.
Finsta (sometimes) ) Although maligned, Meta’s recent obsession with creating “more private” spaces on Instagram is likely aimed at more than just convenience.Mosseri Over the past few years, Instagram users have simply It’s about the same as before, especially in the feed. For apps that rely on ads, many of which are included in users’ feeds, this is less than ideal. So it’s not really surprising that Instagram is exploring new ways to get people to spend more time posting and scrolling through their feed.
